April 23, 2004

» He started out as "Oswald the Rabbit", then turned from an edgy adult character into a kids' favourite and thence a corporate symbol - but has Mickey lost his way? And is his decline a result of Disney's copyright crusade?. Would Mickey fare better if Disney permitted remixes like these?

"HE was the only time I was happy," said Maurice Sendak.

Mr. Sendak, who based the character of Max in his children's book "Where the Wild Things Are" on Mickey Mouse, is an exact contemporary of the cartoon rodent: both were born in 1928. "I was around 6 when I first saw him," he said. "It filled me with joy. I think it was those primary colors so vivid and pure, taken up with the most incredibly beautiful animation, reminding you of Fred Astaire. Oh! And his character was the kind I wished I'd had as a child: brave and sassy and nasty and crooked and thinking of ways to outdo people." The joy leached from Mr. Sendak's voice. "Not like the lifeless fat pig he is now."

Mr. Sendak is hardly alone in mourning the mouse's decline. "Boring," "embalmed," "neglected," "irrelevant," "deracinated" and, perhaps most damning, "over" are some of the adjectives that cropped up in recent interviews with people in the cartoon, movie and marketing businesses. And strangely for such a well-known figure, Mickey doesn't even have a back story: no clearly defined relations, no hometown, no goals, no weaknesses. According to David Smith, director of the Disney archives, the company maintains no "biography" of the character; he is who he is.

Marvel superhero remix of Mickey